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S-ILO-3 Problem Solving
Integrate and apply the knowledge and skills acquired in their programme of study to deal with problems
that they may encounter in daily life and the needs of clients in financial planning.
Subject Intended Learning Outcomes
This assignment will be assessed the following:-
(a) Analyse various marketing environments and identify opportunities, threats and other factors or issues
affecting marketing planning and decisions.
(b) Describe the principles of various areas in marketing such as customer value, consumer behaviour,
marketing research, international marketing and ethical issues.
(c) Identify marketing problems and issues, and suggest marketing strategies which provide solutions to
the marketing problems and issues identified.

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