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our task is to do a case analysis of Zappos (see this section). You need to choose an organisational issue in Zappos from the topics covered in Sessions 2 to 5 inclusive. You then need to determine how this topic occurs within Zappos and explain how the relevant theories could be applied to solve the organisational problem you have identified. See the UILG for further details. Your assessment will be based both on your ability to define and explain any relevant OBM theories AND to apply it to the specific Zappos experience/problem. Your discussion should be concise, thoughtful and relevant.

Option B

Your task is to do a case analysis of an organisational behaviour issue in your organisation, or an organisation with which you are familiar. You need to choose an organisational issue from the topics covered in Sessions 2 to 5 inclusive. You then need to determine how this topic occurs within your organisation and explain how the relevant theories could be applied to solve the organisational problem you have identified. Your assessment will be based both on your ability to define and explain any relevant OBM theories AND to apply it to the specific organisational experience/problem. Your discussion should be concise, thoughtful and relevant. (Please keep in mind that this analysis may be based on present or past organisational experiences.)

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