Proposals also fall into two broad categories in terms of their nature: business (or sales) proposals and charity proposals. Smart use of rhetorical appeals (ethos, pathos, logos), appropriate design, and precise language are a must in any good proposal. Businesses and organizations need to write and update their plans as they allocate and/or prioritize resources for various activities to meet their goals.
Major Components of a Proposal:
Cover Page; Table of Contents; Executive Summary; Purpose (why you are writing the proposal); Current Situation/Problem; Specific Objectives (what you want to achieve with this proposal or program); Solutions and Deliverables overview (describing the items and services that will be provided); Timeline (how long and when the program will be implemented); Budget (breakdown of how much it will cost; how much of the total budget are you requesting?)
You may organize these components in the following ways (but you can further customize the headings as appropriate):
-Cover Page
-Table of Contents
-Project Summary
-Introduction
-Discussion (of Issue/Problem and why it needs to be addressed)
-Solutions and description of project (for grant proposal) or product (business/sales proposal)
-Justification for your proposal (why this proposal deserves support)
Cost analysis
-Schedule of work to be completed (and responsibilities–who does what–if applicable)
-Conclusion and Recommendations
-References
Assignment Description:
For this assignment, you will write either a business proposal or a grant proposal for a needy charity of your choosing. Proposal Requirements: 4 single-spaced pages of text (about 2,000 words) excluding front matter (cover page, executive summary) and bibliography; standard font (Times New Roman, 12 point font-size); concise, edited prose; four credible sources two of which must be scholarly (properly cited and documented using APA or MLA). Use sources strategically (to highlight the gravity/scope of the problem/solution, justification of the solution proposed, analysis of the issue, current situation and/or needs, etc. as appropriate).
