- Should a multinational corporation intervene in a host country where human rights are being violated?
- Would you advise a global company to pull out its investments when troubles erupt in a host country such as Russia, Ukraine, Kazakhstan, or Iran?
- Should a global company seek the help of its home government whenever in trouble?
- How do you assess the role of multinational corporations in South Africa (Apartheid), Sudan, Myanmar (Burma) or Nigeria?
- Should a company be transparent about its corporate responsibilities (CR), and if so how
What are the problems associated with Starbucks’ decision to offer or not to offer fair trade coffee from a diplomatic and communicative perspective? What should Smith do?
Argenti, Paul.Corporate Communication, 8th Edition. New York: McGraw Hill, 2022.
- Kline, John M.Ethics For International Business: Decision Making in a Global Political Economy. New York: Routledge, 2010.
- Steger, Ulrich.Corporate Diplomacy: The Strategy for a Volatile, Fragmented Environment. Chichester, England: John Wiley &Sons, 2003.
- Chapter 5
- Chapter 5
- Case: “Starbucks Coffee Company”
- Baron, David P. Facing Off in Public (PDF). Stanford Graduate School of Business Magazine, August 2003.
- Flat World Knowledge. Chapter 1: Getting Down to Business.
- Cross-cultural communication(video)
- Patagonia Social Responsibility (video)
Please follow the above readings and instructions to do a great job in your writing.