Business Focus B2C B2B Total A survey of B2B marketers (marketers that focus primarily on attracting businesses) and B2C marketers (marketers that primarily target consumers) was based on 1000 B2B….
Time Keepers Inc.
Keeping Time
Time Keepers Inc. is a small firm that specializes in project management consulting. You are a senior project manager, and you have recently been assigned to the Tahiti Tanning Lotion account. The Tahiti Tanning Lotion company is currently experiencing a 10 percent success rate (90 percent failure rate) on all internal IT projects. Your first assignment is to analyze one of the current project plans being used to develop a new CRM system (see Figure AYK.1).
Review the project plan and create a document listing the numerous errors in the plan. Be sure to also provide suggestions on how to fix the errors.
FIGURE AYK.1
Sample Project Plan.