Boutique Build Australia was established in 2013. It is a boutique building company based in Sydney that specialises in the design and build of high-quality designer homes for the Sydney metropolitan and surrounding areas. A Strategic Plan has been developed for the company by an external consultant with input from the CEO and senior management. The rationale for the Strategic Plan is to set the direction for the company over the next three years, establish strategic priorities and to describe how these will be achieved and the measures (operational priorities) to achieve them. A first important stage of implementing the Strategic Plan is to meet with the Senior Management team to plan the operational activities to be implemented to achieve the organisation’s objectives. The preliminary meeting will focus on the objectives for the upcoming year being the expansion of the company into Brisbane and the Sunshine Coast markets as described in the Strategic Plan and to discuss and allocate roles and responsibilities in relation to the expansion. The Senior Managers who will attending the meeting will be: • Operations Manager (Bob Sales) – Bob has been with the company since its inception. He was a former builder and therefore has an excellent understanding of the industry. His main role is to manage the day to day activities for the business, including setting and reviewing budgets and overseeing procurement. • Marketing Manager (Jane Smith) – Jane has recently joined the company. She is responsible for all aspects of marketing, including marketing planning and marketing implementation. Jane’s strengths are in digital marketing. • Human Resources Manager (Deborah Terns) – Deborah has been with the company for 2 years. She has worked in human resources for 10 years and her previous position was also with a construction company and she therefore has an excellent knowledge of the industry. • Customer Service Manager (Amar Singh) – Amar has recently joined the company to manage the increasing number of sales staff. Amar previously worked with a construction company who expanded into other states and therefore has strengths in understanding how this process works. Complete the following activities: 1. Develop a PowerPoint presentation The first part of the assessment task requires you to prepare for the meeting with the Senior Management team to discuss the new Strategic Plan and the company’s mission and objectives, as well as provide an opportunity for input and make decisions on operational priorities and activities for the upcoming year. This will also be an opportunity, as set out in the company’s vision, to encourage employees to contribute innovative ideas and improvements, so you should ensure that you research techniques to encourage innovation and ideas for use in the meeting. In order to prepare for the meeting, you will need to thoroughly review the Strategic and Operational Plan and operational priorities and prepare for a presentation about the new Strategic Plan as part of the meeting. Your PowerPoint presentation will need to last approximately 15 minutes and use graphics, such as images and tables or graphs to add interest to the presentation, as well as providing a visual representation of data.

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