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In this self-reflective journal, please reflect on what Knowledge, Critical Thinking Skills, and Personal Life Effectiveness factors you reflected upon when you were thinking about what you were thinking about with the material in this unit….

Self-reflection journal (about 500 words worth 20 points); Using the format outlined below(!): Address and identify how in this unit you learned something in each of the following areas:

  1. From what you learned this week (Knowledge) about the history, principles and problems of American Government, what did you find most interesting and why?
  2. What do you think about the ideas and issues we discussed this week? (Critical Thinking) Which ideas that we examined this week do you think will be most important and relevant for American Government in the future? Explain. Will it be important in a positive or negative way?
  3. How does what we discussed this week impact your life and your sense of political personal efficacy?  HINT: Think about this from the perspective of YOU being a person and a worker and a citizen at the same time, living and acting in 21st century modern world system.
  4. Then, Choose a score (with 9 as highest and 1 as lowest) that best represents your Self-Assessment of you understanding of the material you learned this week, which score fits best for you?
  5. I understand it very well

8        …

  1. I understand it mostly

6        …

  1. I am not sure how well I understand it

4        …

  1. I understand it a little

2        …

  1. I do not understand it well at all

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Brands into consumer evoked sets and must engage in persuasive messaging and other strategies to do so. The evoked set for some categories-for example, mouthwash and toothpaste-were basically one brand. This means that for categories, nominal decision making (choosing one and repeatedly over time) is the norm. Later in the chapter we will discuss the use of sruption strategies for brands in this situation that are not in a consumer's evoked set. I evoked sets for some categories were somewhat large, but that may be due to variety reking. For example, the evoked set for fast food was five brands. However, one can imagine that consumers are loyal to brands of fast-food restaurants within type, but they riety seek or otherwise switch across situations. So, McDonald's may be the harmer alternative, KFC the chicken alternative, Pizza Hut the pizza alternative, Taco Ell the Mexican alternative, and so on. M4 Discussion Pick a product or brand that you believe would require each strategy in Table 15-2 on textbook page 539 (six products in total). Justify your selection. Develop a specific marketing strategy for each (six strategies in total).The six strategies include maintenance, disrupt, capture, intercept, preference, and acceptance. Required Etiquette: Create your Thread at least three (3) days prior to the deadline to allow time for replies.

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