Critical Review Paper – Essay format

External contextual factors are taken into consideration in the successful running of events.

These factors are:

• Political
• Economic
• Social
• Technological
• Environmental
• Legal/Regulatory
• Organisational

Find a news media article relating to an Australian event, identify 2 contextual factors in the article and discuss how these present as opportunities or threats to the event.  Based on this discussion make recommendations as to how the event can remain competitive in the future.

In addition to the initial article, explore the event’s website, annual reports, and other media coverage to gather the necessary evidence, and ground your recommendations in both your analysis of the event, and your examination of the contextual factors.

Important:

• The initial news media article must have been published between 1 January 2017 and 1 July 2018 and focus on an Australian Event that has already taken place.

• Consult the rubric below to ensure you have a clear understanding of the marking criteria.
• Word limit: maximum 1,200 words
• Include the word count at the end of your paper prior to reference list.
• Reference list must include a minimum of 4 references including your original article, 2 journal articles and the textbook for the subject.