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In 150 words minimum .Answer the following two questions based on your assessment of the external factors that affect your university. If you are attending a university other than FSU, please give the name of your university.

  1. Pages 68 – 71 describe the main macroenvironmental forces that affect an industry (economic, SCDE, politcal/gov’t/legal and technology). Choose the one force you think is affecting the higher education industry (colleges and universities) and describe why.
  2. Figure 3-3 (Page 71) reveals Porter’s Five Forces Model. Rank order the five forces from 1 = most impact to 5 = least impact to reveal your opinion regarding which forces are contributing most to the future success of your university

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