Answer the following case questions about Programmatic Advertising: Real-Ice Marketingin detail, think critically: 1. Pay a visit to your favorite portal and count the total ads on the opening page…..
Cortez Plastics was having growing pains. As the business base of the company began to increase, more and more paperwork began to flow through the organization.
Cortez Plastics was having growing pains. As the business base of the company began to increase, more and more paperwork began to flow through the organization. The “informal” project management culture that had worked so well in the past was beginning to deteriorate and was being replaced by a more formal project management approach. Recognizing the cost implications of a more formal project management approach, senior management at Cortez Plastics decided to take some action.
1. How can a company maintain informal project management during periods of corporate growth?
2. If the organization persists in creeping toward formal project management, what can be done to return to a more informal approach?
3. How would you handle a situation where only a few managers or employees are promoting the more formal approach