How did reading The Jungle help you to understand turn-of-the-century America? Name at least one thing you learned from the reading that you might not have learned March 26, 2015 Read More »
One of the important themes Jurgis deals with is the disconnect between the American Dream and what America is really like. How do you think Jurgis represents the American Dream? Do you think it was possible for immigrants to fulfill the American Dream during this time? How about now? March 26, 2015 Read More »
Now think about the characteristics you’ve noticed as you’ve read Jurgis’s story. Are there any characteristics which you notice in Jurgis that you think are specifically American? Make sure to use examples from the reading to explain March 26, 2015 Read More »
This assignment uses a hypothetical situation. Assume you are the owner of a medium sized company – 501- 3000 employees all in one location. You have been growing over the past few years and now realize that you should formalize some rules and regulations for your employees. For this exercise you will create a Code of Ethics or a Code of Conduct for your employees. You may use any industry or any type of company but in the preface of your code you must name your company and describe the industry it is in (or type of company / product /service) you provide. Then create the code – this can be a list of what not allowed ….. after your code I would like to see a paragraph detailing or explaining the reason why you put the statements in your code. March 26, 2015 Read More »
After hearing the pitfalls other athletes have suffered from, what proactive measures would you take to protect and monetize your athlete-client’s publicity rights? March 26, 2015 Read More »
What is more important in your opinion: an athlete maximizing revenues through their brand or carefully selecting endorsements to create a cohesive brand management plan? March 26, 2015 Read More »
If you had been acting as LeBron James’ personal advisor, what would you have recommended instead of “The (First) Decision” to announce James’ decision to leave Cleveland and to “take his talents to South Beach”? Was “The (First) Decision” ESPN Special one of the all-time worst marketing decisions in the history of Sports Marketing? Was LeBron’s (Second) Decision to Return to Cleveland one of the best? If so, why? March 26, 2015 Read More »
