For this assignment, develop a well-written and well-organized paper that addresses the following:
- The differences between an operational BI dashboard and an analytical dashboard
- Your approach to tracking the effect of a website coupon offer to be redeemed with an in-store purchase
- Your approach to tracking the impact of a new online display advertisement for website purchases
- Your approach to collecting and displaying near real-time shopper satisfaction survey results from shoppers’ mobile phones
You may write in the first person for this assignment, taking the perspective of the internal data management consultant.