The format is a 4000 word report 70% weighting within the module. Please read the case study and prepare a 4000 word report based on the following: Brother and sister Bodhi and Zara Sidhu developed their tech business Palbax from its origination in Shoreditch, London. They opened up a business that produces low cost solar panels for people to use on their homes.. They then saw an opportunity to expand a government incentive which supported the move to low carbon energy supply. This proved to be successful. An opportunity for expansion subsequently became available when they were able to move into larger premises near Old Street and Farringdon. By the late 2010’s they had become a household name in specialist natural cosmetics and had twenty stores in and around central London. The head office is located in Cambridge Row above their flagship store. The business has remained a private limited company throughout its existence with Bodhi and Zara being the main shareholders. The company maintained an ethical ethos and believed in promoting a positive and sustainable relationship with all stakeholders in the supply chain. The successful company has grown rapidly over the years, with the share price doubling in value. They have two branches overseas in Paris, France and Singapore. This partly due to their ecosound credentials coupled with sustainable, well designed products. Please refer to the module specification in your Programme Handbook for the learning outcomes and to the assessment regulations contained in the current Academic & Assessment Regulations, which appear in full on the Student Intranet.- 2 – Proposed New Strategic Direction In the last year, Zara Sidhu has been considering how the company can expand globally. The companies commitment and support for Diversity and Equality, is reflected in the composition of the Board, where several key members are from ethnic minorities and 40% are women. The company now wants to focus its expansion activities on China and Myanmar. They also want to expand further in France. It is recognised that there is a need for a substantial injection of capital and they have been approached by a Russian Investment Capital Company. You are a junior director at ‘Palbax’’ Ltd.
You have been recently appointed to the newly formed Ethics and Procedures Committee. You have been asked to prepare an informal report that will discuss the management issues that may arise from the company’s expansion programme and the use of a Russian investment capital company to finance the expansion.
Your report should focus on the following:
The key ethical and CSR implications facing Palbax moving towards opening these international markets within China and Myanmar.
• What are the business considerations of the proposition