PUBLIC HEALTH LAW AND POLICY (PUBH632)
Assessment Task 1 – Information and instructions
Assessment Task 1: Policy analysis
Background
For this task, students will select, and then represent, a non-Government organisation (NGO) with an interest in one of the listed proposed policy change issues. Students will assume the role of the NGO’s Senior Policy and Advocacy Officer, and conduct an analysis of the proposed policy change. This will include analysing relevant evidence, identifying political/stakeholder interests, assessing strengths and weaknesses of the proposed changes, and discussing potential implementation issues, as well as commenting on likely impacts on the population group represented by the NGO.
Students will present their policy analysis in the form of an open letter to a key political figure such as the Minister for Health. This open letter from the NGO will attempt to use the findings obtained by the policy analysis (i.e. the stakeholder interests, implementation and impact issues) to persuade the political figure into taking a position favourable to the NGO
Due date
24 September 2018 (6:00 pm)
Length
2,000 words (+/-10%)
Weighting
40%
Purpose
To introduce students to policy analysis techniques, and to articulate the findings of the analysis to a specific audience
Learning outcomes assessed
1, 2 and 3
Submission
Turnitin (via the PUBH632 LEO page)
Feedback
Marks and feedback will be provided via LEO
Assessment criteria
See marking rubric below
Referencing
APA6
Instructions
You must select a topic for policy analysis from the list below, and select an NGO as your own “interest” in this policy.
- No jab no pay: From 1 January 2016 only parents of children (less than 20 years of age) who are fully immunised or are on a recognised catch-up schedule can receive the Child Care Benefit, the Child Care Rebate and the Family Tax Benefit Part A end of year supplement. The relevant vaccinations are those under the National Immunisation Program (NIP), which covers the vaccines usually administered before age five. These vaccinations must be recorded on the Australian Childhood Immunisation Register (ACIR). Given your perspective as a key stakeholder in this policy area, what is your organisation’s reaction to this initiative?
- Introduction of a sugar tax: In March 2016, the UK government announced that a new sugar tax on the soft drinks industry would be introduced. The BBC has written a good explanation of how the sugar tax will work in the UK. There is increasing support in favour of introducing a sugar tax in Australia but the federal government remains staunchly opposed to any tax on sugary drinks or other unhealthy food choices. It holds that this tax will make people angry and will pave the way to the proponents of other similar taxes such as fat taxes. Given your perspective as a key stakeholder in this policy area, what is your organisation’s position on the possible implications of introducing a sugar tax in Australia?
- My Health Record: The My Health Records Act 2012 (My Health Records Act) together with the My Health Records Rule 2016 and the Health Records Regulation 2012 created the legislative framework for the federal government to introduce its digital My Health Record system. This digital system contains online summaries of an individual’s health information, which can be viewed and shared by healthcare providers involved in delivering care. The government has promised the protection and security of private information. Under this legislation, a My Health Record will be automatically created for every person unless they choose to opt-out of the system by 15 October 2018. Given your perspective as a key stakeholder in this policy area, what is your organisation’s position on the introduction of the opt-out My Health record system in Australia?
- Other: For those students interested in other topics, you will need to first seek written approval from the Lecturer in Charge (LIC).
This assessment involves conducting a policy analysis on the policy proposal and then presenting it as an open letter to the Minister for Health. These politicians are a critical political element, and will play a significant role in whether this policy proposal will be implemented.
Your open letter will be written on behalf of your NGO. You need to determine your NGO’s position on the policy (e.g. for, against, acceptable with modifications…), and write a letter to persuade the Minister to support the policy proposal in line with your NGO’s position. To be persuasive, your letter will need to provide an authoritative analysis of the policy proposal, and be written in a professional and effective fashion.
Policy analysis
Your policy analysis will focus on the interests, implementation and impact of the policy proposal as presented in lectures and discussed in tutorials. You should consider the content and method described in Chapters 1, 6, 7 and 10 of the following e-Book:
K Buse, N Mays & G Walt (2012), Making Health Policy (2ed). London: Open University Press.
You will be assessed on how you have analysed each element: interests, implementation and impact. As further guidance for each:
- Interests: In addition to the NGOs interest you have selected to represent, you must identify other potential interests involved in this policy area. Your policy analysis should then discuss the policy content, context and process in relation to these interests (or “actors”) and their relative positions and power. Making Health Policy Chapters 1 and 6 will directly support you with this component of the task, as will the activity in the policy seminars. Marking criteria 1 and 2 are relevant to this aspect.
- Implementation: Chapter 7 of Making Health Policy describes several models of policy implementation. You will need to apply at least one model to the policy proposal. As these policies are at the proposal or early developmental stage, you will only be able to speculate on its implementation at this point. Your analysis should reflect this: based on the proposal, what do you think the implementation issues might be? You should also consider the interests you previously identified: do they have a role in implementation? Can they influence implementation in some way? Marking criterion 3 relates to this aspect of your analysis.
- Impacts: your discussion of impacts is likely to rely less on the Making Health Policy textbook, and more on independent research on how the policy proposal will impact on those affected by it. You should think of the impacts of the policy proposal at two levels: general impacts (on all those affected by the policy) and specific impacts (on the particular group that your NGO represents). In most cases, the NGO’s represented group consists of a particular population; however, other NGOs represent industries/businesses, and so the “population” and relevant impacts will be different.
Your policy analysis forms the basis for your open letter to the Minister for Health: to inform him/her of what the interests are in the policy proposal (and their power/position), the potential implementation issues you foresee, and the likely impacts of the policy.
Open letters
An open letter is a common advocacy tool used by individuals, groups or organisations to communicate with Government/politicians or other public figures (the targets). An open letter is addressed to the target, but is also intended to be read by a wider audience. This wider audience is reached by publication of the letter in a newspaper or on a website, thus making it open.
An open letter is intended to inform or to persuade the target about an issue, and for the target to be publicly informed (i.e. before the wider audience that have also read the letter). The purpose of an open letter may be:
- To draw public attention to an important issue that is not well recognised
- To express support or criticism towards a certain political position or policy proposal
- To influence Members of Parliament, Ministers/Government, corporations or organisations
- To start a public debate or political dialogue.
Open letters are generally written by groups/organisations seeking to achieve any of the above. Open letters are sometimes written by individuals, and the individual is usually a prominent member of the community and/or an expert in the field. An open letter may also be written as a personal story from someone who has experienced the “issue” being debated. Their experience (e.g. of hardship resulting from that issue) then becomes anecdotal evidence that contributes to public debate.
Two open letters are provided as examples (see LEO). These open letters were written regarding other public health issues, and have been annotated to assist you in identifying key features. For other examples, please refer to the Public Health Association of Australia’s advocacy website.
Guidance on writing an open letter
An effective open letter is clear, focused and informed. Clear in terms of writing, focused in terms of the point it wishes to make, and informed in terms of analysis and supporting evidence. Marking criterion 5 directly relates to these aspects of the task.
An open letter includes the normal features of any letter: sender, date, recipient, salutation, signature. For a letter from an organisation, it will have any relevant branding (e.g. logos).
Key considerations for your open letter for this task include:
- Opening: having the topic/issue/point of the letter at the beginning of the letter (i.e. first paragraph). The point you wish to make in the letter should not be hidden at the end. In an open letter, leaving your major point to the end is a risk—you are assuming that readers will make it that far.
- Self-description: an open letter from an organisation will usually follow this with a self-description. Even for well-known organisations (e.g. Australian Red Cross) will include some sort of self- description: who they are, what they believe, and any other relevant information. This should only ever be brief: it is not appropriate to include a lengthy description of your organisation.
- Content: the “body” of the letter will present your policy analysis and the interests, implementation and impacts of the proposed policy. You will likely have several points to make in relation to each; for example, with interests, you may wish to discuss high-power interests (and their position of support/opposition) together, and low-power interests as a separate point. Separate points should be separate paragraphs, and in general your paragraphs should be reasonably short (e.g. up to 150 words).
- Credibility: you are preparing an open letter from your NGO, and your NGO is a respected, credible stakeholder in this area of policy. Your open letter must also be credible to maintain that reputation. Aside from careful analysis, your open letter’s credibility will depend on your use of supporting evidence, and referencing of that evidence. Supporting evidence will likely be more relevant to your impacts, analysis, and multiple sources of evidence are required.
- Concluding remarks: summarise your argument/point and relate it to the addressee. What is the key message that you want that person to take from the letter? To assist in doing so, you should consider how to make your argument/point relevant to that person. Your letter will likely contain much abstract discussion: facts, figures, policy analysis models. An effective way to end an open letter is to make those abstractions concrete, and embody them somehow.
Marking rubric
In line with section 5.1 of ACU’s Assessment Policy, all assessment marking and grading must be criterion-referenced and use standards-based grading. Assessment criteria and standards are related to unit learning outcomes. Student performance on a task is evaluated against each criterion, and according to the set standards of achievement for that criterion.
Assessment criteria and standards for this task are provided in the following rubric. Each criterion is marked according to a five-point standard, from “poor” to “excellent”, with a descriptor for each standard. Within each standard there is a small marking range that further differentiates
Your final mark for the task reflects evaluation against all criteria, with some criteria being double- weighted.
Relevant PUBH632 learning outcomes: Assessment task 1
- Demonstrate specialised knowledge of public health law and policy in terms of function, importance and relevance to public health practice (GA: 2, 5)
- Critique public health legislation and policies in relation to interests and influences involved, such as political imperatives and stakeholder advocacy (GA: 2, 4, 8)
- Assess implementation of public health law and policy in terms of impacts, outputs and outcomes using contemporary methods, approaches or standards (GA: 4, 5, 6)
PUBH632: Assessment Task 1 marking rubric
Assessment criteria and related unit learning outcome(s) | Weight | Standard achieved | ||||||||||||
Excellent | Very good | Good | Fair | Poor | ||||||||||
1. Interests: identification, positions and power
Open letter provides a policy analysis that identifies relevant interests in the policy (beyond those described by the simulation) and comments on their positions and power
LO4: critique interests in public health policy |
1 |
Analysis identifies extremely relevant interests (beyond those in simulation) and provides a well-argued inventory of the position/power of identified interests
(4½–5 marks) |
Analysis identifies very relevant interests (beyond those in simulation) and provides a sound inventory of the position/power of identified interests
(3½–4 marks) |
Analysis identifies some relevant interests (beyond those in simulation) and provides a moderate inventory of the position/power of identified interests
(2½–3 marks) |
Analysis identifies only partially relevant interests (or doesn’t extend beyond simulation) and/or provides a superficial inventory of the position/power of identified interests
(1½–2 marks) |
Analysis identifies barely relevant or irrelevant interests (or doesn’t extend beyond simulation) and/or provides little/no inventory of the position/power of identified interests
(0–1 marks) |
||||||||
2. Policy change: context, content and process
Open letter provides a policy analysis that evaluates Government policy change using the “policy triangle” model
LO4: critique interests in public health policy |
1 |
Analysis of policy change is well-argued in terms of context, content and process elements
(4½–5 marks) |
Analysis of policy change is sound in terms of context, content and process elements
(3½–4 marks) |
Analysis of policy change is sufficient in terms of context, content and process elements
(2½–3 marks) |
Analysis of policy change is insufficient in terms of one (or more) of the context, content or process elements
(1½–2 marks) |
Analysis of policy change provides little or no discussion of one (or more) of the context, content or process elements
(0–1 marks) |
||||||||
3. Analysis of potential implementation issues for policy
Consideration of issues potentially arising from policy implementation (e.g. for represented group). At least one appropriate analytical model for policy implementation used
LO3: assess policy implementation |
2 |
Analysis of potential policy implementation issues very well founded and thoroughly explained
(4½–5 marks) |
Analysis of potential policy implementation issues well founded and explained
(3½–4 marks) |
Analysis of potential policy implementation issues satisfactory
(2½–3 marks) |
Analysis of potential policy implementation issues requires more development
(1½–2 marks) |
Analysis of potential policy implementation issues limited or not attempted
(0–1 marks) |
||||||||
4. Impact analysis
Policy analysis provides sound speculation on likely impacts of the policy generally, and for the NGO’s specific represented group. Credibility of analysis demonstrated by use of multiple, reliable sources
LO3: assess policy impacts |
2 |
Analysis provides extremely credible speculation on likely impacts of policy proposal, in general and specific terms
(4½–5 marks) |
Analysis provides highly credible speculation on likely impacts of policy proposal, in general and specific terms
(3½–4 marks) |
Analysis provides credible speculation on likely impacts of policy proposal, in general and specific terms
(2½–3 marks) |
Analysis provides speculation on likely impacts of policy proposal that requires more support, and/or has limited discussion of impacts
(1½–2 marks) |
Analysis provides speculation on likely impacts of policy proposal that is not credible
(0–1 marks) |
||||||||
5. Professionalism of open letter (format)
Open letter is of professional standard expected from NGO in terms of being: presented in appropriate format; suitable for audience; coherent and adheres to conventions of writing (spelling, grammar, expression, referencing)
LO1: relevance to practice |
1 |
Letter is of a high professional standard in every respect: formatting, suitability for audience, coherent expression, free of spelling/grammatical errors and appropriately referenced
(4½–5 marks) |
Letter is of a high professional standard in most respects: formatting, suitability for audience, coherent expression, free of spelling/grammatical errors and appropriately referenced
(3½–4 marks) |
Letter is of an acceptable professional standard, but requires minor changes with respect to one or more of the following: format, suitability for audience, coherence of expression, spelling/grammar, referencing
(2½–3 marks) |
Letter almost at a professional standard, requiring major changes or improvements with respect to one or more of the following: format, suitability for audience, coherence of expression, spelling/grammar, referencing
(1½–2 marks) |
Letter not of a professional standard, requiring extensive revision due to problems with one or more of the following: format, suitability for audience, coherence of expression, spelling/grammar, referencing
(0–1 marks) |
||||||||
6. Professionalism of open letter (content)
Open letter provides an advanced critique of policy interests, implementation and impact, and is persuasive
LO2: critique policy and interests; LO3: policy implementation/impacts |
1 |
Letter provides a very high level of policy analysis in relation to interests, implementation and impact, and is very persuasive
(4½–5 marks) |
Letter provides a high level of policy analysis in relation to interests, implementation and impact, and is persuasive
(3½–4 marks) |
Letter provides acceptable level of policy analysis in relation to interests, implementation and impact, and is somewhat persuasive
(2½–3 marks) |
Letter provides minimal policy analysis in relation to interests, implementation and impact, and is not especially persuasive
(1½–2 marks) |
Letter provides little to no policy analysis in relation to interests, implementation and impact, and is not persuasive
(0–1 marks) |
||||||||
Total marks: 40