Assignment 2: Presentation—Starting an International Business

Business decisions are not made on a hunch or some vague idea of a good place to do business. Professionals assess business opportunities and modes of entry to choose the best alternative.

Research the topic using your textbook,  University online library resources, and the Internet. Based on your research, develop a presentation. Your role is of an educational specialist in international business and your audience is a group of middle managers.

Discuss the following in your presentation:

  • Steps to analyzing international business opportunities with specifics of what is involved in each step
  • Alternative methods for gaining entry into an international business opportunity or market

Submit your work in a 10-slide PowerPoint presentation. Use the speaker notes area to write the information supporting the slides. Apply current APA standards for writing style to your work. All written assignments and responses should follow APA rules for attributing sources.

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