Report Structure

In the report, you need to cover the following:

  1. Some background research into the organization of your choice; e.g., size, financial performance, business strategy (and/or business model).
  2. The most pertinent challenges that the organization is facing right now.
  3. Apply your knowledge of innovation theories and the relevant literature to make recommendations for how the organization should respond to the challenges via business innovations.
    1. Choose the 2 – 3 most relevant business innovations that you are going to include in your report.
    2. The business innovations must be technology related.
    3. Critically discuss the business innovations in relation to the challenges that this organization is facing.

 

 

 

General Advice & Tips

  • To get a high mark, you need to carry out additional reading/research (beyond the lecture/seminar materials and the suggested readings) to provide supporting evidence to justify any arguments that you make in the report.
  • Make sure that the report is supported by appropriate references.
  • Academic references are required to support your arguments.
  • Non-academic references can be used in the report, but they need to come from credible sources.
  • You may also find useful materials from some practical journals such as MIT Sloan Management Review, California Management Review, and Academy of Management Discoveries.
  • Make sure that the report adopts a critical perspective on the chosen topic. A descriptive report is unlikely to get a high mark.
  • An appropriate report structure shall be followed (e.g., executive summary, table of contents, organised sections with clear/numbered headings/sub-headings, references, and appendices).
  • Executive summary needs to be well written, although it is not included in the word count.
  • The word count will include everything in the body of the main text. It does not include the title, executive summary, table of contents, references, and appendices.
  • Utilize figures and tables to structure and support your analysis and discussion.
  • All figures/tables must be numbered, and have an appropriate title.
  • All pages except the coversheet and title page must be numbered.
  • Use formal language. Do not use slang or other informal diction.
  • Harvard referencing style should be used correctly.

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