SLP 2

INFORMATION TECHNOLOGY PLANNING

Xerox is a firm that has dominated the copier business. As the market for copiers continues to shrink, how will Xerox survive? Research the current business environment for Xerox by using Fortune.com and Forbes.com, etc. In your research look for the key issues and competitive pressures on Xerox.

Please write a 3- (or more) page article to answer the following questions:

• Discuss      the nature of Xerox’s competition. How has Information Technology changed      the competitive pressures on Xerox? What recommendations do you have for      Xerox as it seeks to survive in a digital world?

Submit your paper upon completion.

Use information from the modular background readings as well as any good quality resource you can find. Please cite all sources and provide a reference list at the end of your paper.

The following items will be assessed, in particular:

• Your      ability to review current sources on Xerox and make recommendations for      Xerox’s strategy.