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Question: How can the professional adviser utilise informational influence and heuristics to improve client engagement? How might your ethical framework inform your application? Important Note: The theoretical psychological principles should include extensive reference to the required textbook, Vaughan & Hogg (2018), plus any supporting research undertaken and the provided readings, and analysing that through its application to the development of an improved working alliance. Students should avoid the mistake of not providing a sufficient foundation of social psychological theory – the analysis through application of these theoretical models is the core aspect of the assessment. The assessment should be a business report format: ? Executive Summary ? Introduction ? Body (two or more specific headings focussed on the response) ? Conclusion Written submissions should be 1500 words in length (+/- 10%), professionally presented, with supporting visuals including diagrams, sketches, photos and other relevant illustrations. Cover page, contents list, in-text referencing, reference lists, diagrams and appendices are not included in the word count.

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