Question

a) You have finished your studies from  University, a student of entrepreneurship you have decided to install a small business computer software firm discuss the various factors you will consider? (15marks)
b) Compare and contrast the neoclassical, Austrian and Behaviour theories of entrepreneurship (10marks) c) State and explain four motivational factors that influence entrepreneur Behaviour. (10marks)

Question
a) Discuss five steps of generating an innovative business idea? (10marks)
b) Using a diagram discuss the phases of a business cycle? (10marks)
c) Marketing is a basic requirement for a new business venture
i) Distinguish between Salesmanship and Marketing (8marks)
ii) Discuss how the various components of a market mix are applicable to an Entrepreneurs operations. (7marks)

 

 

 

 

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