A company of your choosing……

please use APA 7th edition see attachment

Course Objective:   Develop the skills to assess the success of the plan.

  • Evaluate strategic initiatives to leverage opportunities and mitigate threats to small businesses.
  • Demonstrate how to build a competitive advantage through functional level strategy

Prompt:

Prepare a strategic plan that contains the following sections:

  • Executive Summary
  • Company Overview (with ticker symbol)
  • Company History
  • Products and or services
  • Operations
  • Vision
  • Mission Statement
  • Corporate Values & Culture
  • SWOT Analysis
  • Competition
  • Management team/Leadership
  • Financial Outlook
  • Strategies
  • Conclusion
  • attachment

    directions.docx

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