You want to form positive attitudes towards reducing consumers footprint on the environment through encouraging less use of plastics, and plastic products and encouraging the use of non-plastic bags when purchasing at supermarkets and stores. a. Which attitude component would you target and why? (4 marks) b. What type of appeal would you use, and why? (2 marks) c. Do you think social media is suited to attitudinal change in this case? Why or why not? (4 marks)
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