Project One Requirements:

This week’s reading material points to the premise that organizations can increase their wealth by properly managing the knowledge of their workforce; instead of controlling their physical and financial assets (reference textbook and/or Lecture for basic definitional details). With this premise in mind, your assignment requirements are:

1. Select and introduce a company that you are familiar or know well

2. Define the concept of intellectual capital,

3. Define the three (3) interdependent activities to increase its intellectual capital,

4. Explain how the company approaches each of the three interdependent activities (provide specific details),

5. Demonstrate how the company increases its intellectual capital (provide quantifiable measures or very descriptive key performance indicators),

6. Use the University’s Online Library and APA cite at least (3) research publications to support your definitions and/or your explanations as required above.