Critically evaluate Salvation army’s current strategic situation. It must include the organisation’s purpose statements. Critical environmental factors (Micro Meso and Macro) Corporate or strategic business unit strategies and the implementation environment.
Executive summary and introduction of your chosen issue
- What your report covers / says
- Relevance/importance of the issue to the organisation
- Key recommendations
Analysis
- A brief introduction to your organisation to give the reader a context for your assignment.
- Analysis of the relevant business environment
- Evaluation of strategic organisational factors – purpose, vision, mission, value statements etc
- Identification and evaluation of specific organisational strategies. The evaluation must include whether the strategies are winners or not.
- Analysis of current challenges and approach to implementing the strategies.
Recommendations and Conclusions
- Developing key recommendations and conclusions for the organisation regarding how it continues with your issue into the future or would approach/undertake a similar substantive strategic change in the future.
Bibliography / references
Some Questions to focus on
Does Salvation Army strategy pass the three test of a winning strategy
Are Salvation army’s financial and strategic objectioves SMART enough
Use PESTEL to analyse the external environment
Use PORTERS five forces to analyse the industry and mission environment
SWOT to analyse the Macro and the Internal environment
VIRO model to evaluate the resources and capabilities
USE PORTERS generic strategy to decide on the best strategy
Strategy Execution
Based on its strategy has it achieved what it set out to achieve
Use GAP analysis to identify the gap between the target and what has been achieved
Is the strategy SAFE enough
Suitability
Acceptability
Feasability
Evaluation
