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consultancy report on strategic and cultural change management of  the Malaysian Airlines based on given scenario

 

Guidelines for  PART 2 (2000 words)

 

Step 1: Need to choose three  models from the following which must be  suitable for scenario given in Malaysian Airlines case.

  1. Balanced scorecard
  2. Hofstede model
  3. Deal and Kennedy’s cultural Model
  4. Mckinsey 7 S Model

5 Nadler and Tushman Congruence Model

  1. Weisbord Six Box Model
  2. Burke Litwin Change Model
  3. Readiness for Change
  4. Open Systems
  5. OD Models
  6. Planned Change Model
  7. Forcefield Analysis

 

Step 2: Introduction  (100 words)

 

Step 3: Model 1 – Introduce model with definition, critically analyse , Justify why this model is chosen for this case. (600 words)

 

Step 4: Model 2 – Introduce model with definition, critically analyse, Justify why this model is chosen for this case.  (600 words)

 

Step 5: Model 3 – Introduce model with definition, critically analyse, Justify why this model is chosen for this case.  (600 words)

 

Step 6: Conclusion (100 words)

 

Guidelines for PART 1 (4000 words)

 

This part is about critically evaluated consultancy report on strategic and cultural change management of  the Malaysian Airlines based on given scenario . Here chosen models in part 2 should be  applied to the company.

 

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