Articulate an overarching goal. You need to share a vision for the future, develop an unconventional way of achieving the vision, and have the ability to communicate the vision to others. The vision is a clear statement of where you want to go and how you are going to get there. You need to persuade others that the achievement of this vision is in their self-interest. You need to look for fresh and radically different approaches to problems. The road to achieving your vision should be seen as novel, but also appropriate to the context. Charismatic individuals not only have a vision, but they are also able to get others to buy into it. The real power of Martin Luther King Jr. was not that he had a dream, but that he could articulate it in terms that made it accessible to millions.

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