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Read the “Zappos: Stepping Forward in Stakeholder Satisfaction” case

Write a four to six (4-6) page paper in which you:

1. Analyze the manner in which Zappos’ leadership has fostered a culture of ethicalness in the company. Suggest two (2) actions that other companies can take in order to mimic this culture.

2. Determine the major impacts that Zappos’ leadership and ethical practices philosophy have had on its stakeholders.

3. Examine three (3) of the ethical challenges that Zappos faces. Recommend three (3) actions that Zappos’ leadership should take in order to address these ethical challenges.

4. Evaluate the effectiveness of the core values in relation to developing a culture of ethicalness.  Determine the manner in which the core values support the stakeholder’s perspective.

5. Analyze the major ethical challenges that Zappos has faced.

Determine whether or not you would have resolved these challenges differently than Zappos’ management. Provide a rationale for your response.

6. Go to https://research.strayer.edu (access to site attached below) to locate at least three (3) quality academic resources in this assignment. Note: Wikipedia and other similar Websites do not qualify as academic resources. 

Your assignment must follow these formatting requirements:

· Be typed, double-spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.

· Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

*Please use the following text as at least 1 reference, and retrieve the other 2 references from the link mentioned above: Ferrell, O. C., Fraedrich, J., & Ferrell, L. (2017). Business ethics: Ethical decision making and cases
(11th ed.). Stamford, CT: Cengage Learning. 
(Access to e-book attached)

*PLEASE USE ATTACHMENTS TO ASSIST WITH COMPLETING THE ASSIGNMENTS, DO NOT CREATE YOUR OWN ASSIGNMENT, PLEASE FOLLOW DIRECTIONS – NO PLAGIARISM PLEASE!!

  • attachment

    ZapposCase.pdf
  • attachment

    Book-Libraryaccess.docx

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