Order instructions
- Analyze how the organization used public relations to create a brand and influence public opinion.
- Assess how is the selected organization is adapting to the social media sites and other venues in the 21st century.
- Identify a crisis that the organization has faced or is facing and analyze how it was or is being handled by the organization.
- Compare and contrast the public relations campaigns of your organization and another organization.
- If your organization is for-profit, select a non-profit organization for your comparison organization, and if your organization is non-profit, select a for-profit.
- Paper must be eight to ten double-spaced pages in length, exclusive of Title Page, References Page, Appendix, References, Exhibits, etc. (including title page and reference list).
- Must address the topic of the paper with critical thought.
- Must include an introductory paragraph with a succinct thesis statement.
- Must conclude with a restatement of the thesis and a conclusion paragraph.