. The PAP is an individual project in which the participant will apply theories and concepts learned in the classroom to the preparation of a business plan. Prerequisite: All Core MBA Coursework ______________________________________________________________________________ Business Plan Project The Business Plan will enable the student to develop, create, and implement products, strategies, and new ideas for a new or pre-existing company. The student will learn financial, marketing, and management strategies that will increase the probability of creating a new and successful business. MAJOR INSTRUCTIONAL AREAS 1. Planning 2. Organizing 3. Research 4. Writing 5. Editing METHODS OF INSTRUCTION 1. Lecture and discussion 2. Preview of assignments, review of completed assignments 3. Business plan problems for group discussion and response MINIMAL INSTRUCTIONAL FACILITIES 1. Standard classroom with podium, overhead projector, DVD, monitor, and other classroom equipment, including access to Internet and PC with demonstration software. 2. Access to computer outside of class time. ACCOMMODATIONS Students with disabilities who may need accommodations in this class are encouraged to notify the instructor and contact Student Services early in the quarter so that reasonable accommodations may be implemented as soon as possible. ACADEMIC INTEGRITY Cheating and plagiarism (using someone else’s ideas, writings or materials as one’s own without acknowledgement or permission) can result in any one of a variety of sanctions. Such penalties may range from an adjusted grade on the particular exam, paper, project, or assignment to a failing grade in the course. The instructor may also summarily suspend the student from the class meeting when the infraction occurs, as well as from the following class meeting. For further clarification and information on these issues, please consult with your instructor. COURSE OBJECTIVES (EXPECTED STUDENT LEARNING OUTCOMES or SLOs) After completing this course, based upon the project chosen, students will be able to: Business Plan 1. Write a business plan that is differentiated by its analysis of a pre-existing business idea, or a new, potential, and viable business venture. 2. Determine the importance and functions of management, marketing, and finance within a viable business opportunity. 3. Conduct a research analysis to determine the appropriateness of data that has been collected. 4. Determine the operating and personnel procedures that are required for a successful business 5. Organize a professional and detailed oral presentation for the class or instructor. METHODS OF EVALUATION (STUDENT LEARNING OUTCOME MEASUREMENT) 1. The PAP is an individual project in which the participant will demonstrate proficiency in the use of SSU’s library resources; using and citing a variety of informational resources, and applying theories and concepts learned in the classroom in the preparation of a business plan. Business Plan (SLO 1, 2, 3, 4, 5) 2. In-class oral discussions that help students to articulate different points of view, argue their positions, formulate questions and receive feedback from the instructor, tutors, or classmates. Business Plan (SLO 1, 2, 3, 4, 5) 3. Assignments that help students formulate questions and receive feedback from the instructor, tutors, or classmates Business Plan (SLO 1, 2, 3, 4, 5). 4. Oral presentations that allow students to practice analyzing their audience, organizing ideas, using visual aids, and designing and delivering a speech. Business Plan (SLO 1, 2, 3, 4, 5). INSTRUCTIONAL MATERIALS AND REFERENCES Textbook: Scarborough, N. M. (2013). Essentials of entrepreneurship and small business management (7th ed.). Upper Saddle River, NJ: Pearson Education. ISBN-10: 0132666790, ISBN-13: 9780132666794 REFERENCES: 1) Preparing Effective Business Plans: An Entrepreneurial Approach, 2/E Bruce R. Barringer ISBN-10: 0133506975 ISBN-13: 9780133506976 Publisher: Prentice Hall Copyright: 2015 2) Entrepreneurship: Starting and Operating a Small Business, 4/E Steve Mariotti Caroline Glackin ISBN-10: 0133934454 ISBN-13: 9780133934458 Prentice Hall Published 12/27/2014 3) Abrams. (2010). The Successful Business Plan. Secrets & Strategies. (5 ed.). CA: The Planning Shop. ISBN-13: 9781933895147 4) SCORE: https://www.score.org/
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