is to be demolished this year and replaced by a new nine-storey 150-room hotel in a major redevelopment project, it has been revealed by Bristol City Council.

The development has been hailed a major revamp of the city centre’s north-eastern quarter. The development is being undertaken by a private development company (Redrose Development Ltd (RDL)) who are marketing the new hotel as a Holiday Inn. They are at present developing plans and arranging the necessary permissions to start construction a year from now.

Besides construction of the 150-room hotel, the project also encompasses an ancillary Gymnasium (1,400m2), Conference/Banqueting facilities (1,200m2), and a multi-storey car park (250 spaces).

It is the intention of the developer to achieve a BREEAM rating Excellent.

Site

The site is a brownfield site (old HP factory), part of which was previously a burial ground with evidence of some crypts uncovered, and is bordered by a housing development, a Ministry of Defence (MOD) complex, a canal and the University campus. Unused land to the south of the site is also designated for future development of a stadium by a University of the West of England (UWE)/Bristol Rovers Football Club (BRFC) joint venture. Location plans are shown by figures 1 & 2 below.

Scope

Your organisation has been appointed client-side Project Management consultant for this scheme and you are required to develop a strategy for presentation to the client detailing how they can realise this project and how you will manage the project.

Your proposals should focus on tasks involved at the strategy phase of the project cycle.

The Task

The task is to prepare a 3500 word (maximum) report and technical appendix of supporting documents (maximum of 5 pages).

1. A) REPORT (3500 words maximum) setting out the context and how to manage the key project issues and evaluating their interconnection with client objectives, stakeholders and theory.
2. Rationalise and justify the choices you have made in the context of: (1) funding and optimum value; (2) project timescale and sequences; (3) risk management; (4) organisational and communication strategy; (5) stakeholder management; and of theoretical concepts you have applied.
3. Full academic and technical references and case studies are needed to support your research.

Report Assessment Criteria

You will be marked on the 3 criteria below:

 Demonstration of research and analytical skills in project evaluation to justify and rationalise your practice. 60% of your marks are awarded for the reporting excellence and interpretation of decision making.

 The understanding of the technical and management control and the context for application of project evaluation. Up to 40% will be available for technical excellence and application in the use of tools in the appendix.

 The professional/ethical and consistency of approach to the problem process and solution – You will lose marks directly for a poor approach to professionalism and lack of consideration of ethics.

-You will gain marks for innovative and effective solutions that promote value, reputation and professional robustness.

To gain a distinction (≥ 70%)

You will need to do technically very well in all 5 areas and to make interpretations that are sound and have a robust solution and a depth of interpretation which shows you have accessed theory and practice well. The solutions must have a good ethical and professional approach.

To gain a merit (60 – 69 %)

You will need to do technically well in at least 4 (of the 5) subject areas and to make a good interpretation of those areas. You will need to demonstrate a consistent approach ethically and to have a more robust understanding of the decision making and control process and theory in those four areas.

To gain a pass (50 – 59%)

You will need to show basic technical competence in at least 3 (of the 5) subject areas and to provide evidence of interpretation of context and use of the tools with a basic ethical approach and evidence of research.

To fail (< 50%)

You will not have accessed any theory or case study evidence to rationalise your choices, you will show very poor technical competence or you will only have attempted two areas well.

The Format – Report and Appendix

The Faculty and Department set out common standards for written submission and you should ensure that your report (in A4 format) and appendix meets these basic standards:

Word Count: 3500 words maximum (not including title page, contents page, terms of reference, references, bibliography, glossary and appendices)

General Guidance on Report Writing

A business report is a formal document. It should be concise, well organised, using headings, sub- headings, sections, and easy to follow.

Sections should be numbered: – major section 1, 2, 3, etc. – first level of sub-section 1.1, 1.2 etc., 2.1, 2.2, 2.3 etc. – second level 1.1.1, 1.1.2… 1.2.1, 1.2.2 … etc.

Report format:

 Title page – subject of the report, author, date.

 Terms of reference – who ordered the report, when and why, any conditions.

 Contents page – all section numbers and titles, using exactly the same wording as in the

report.

 Abstract – brief summary of report – task, summary of conclusions and recommendations.

 Introduction – background information.

 Main body of report – findings, description, facts, opinions, etc. This must be well structured.

 Conclusion – summary of results.

 Recommendations – usually in the form of a list.

 Appendices (not always necessary) – additional details, tables, graphs, detailed analysis.

These must be numbered and cross referenced in the text.

 Glossary (not always necessary) -explanation of any specialist terms.

 Bibliography/References – references to any books, journals, etc. which were used either for

background reading, or directly quoted in the report. The UWE Harvard style should be used.

Reminder:

 Use spell-checker

 Check your grammar and punctuation

 Make sure you read it through and you understand it

 Make a copy