We note in the Mini-Case that Hain Celestial is implementing the differentiation strategy. Provide two examples of the competitive dimensions on which this firm focuses while implementing its differentiation strategy.2. On what environmental trends did Hain Celestial base its business-level strategy? What environmental trends could have a negative effect on this firm’s strategy in the future? Why?3. In years to come, should Hain try to grow primarily organically, through collaborative strategies such as joint ventures and strategic alliances, or through mergers and acquisitions? Explain your answer.4. What are the two most serious competitive challenges you anticipate Hain Celestial will face over the next ten years? How should the firm respond to these challenges?5. Identify the business-level strategy of any 5 local organizations. HINT: you need to identify how market segmentation is used by firms to craft advertising campaigns that target a specific customer base.

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