Purpose: The purpose of this assessment is to help
learners identify elements of the strategic environment
that contribute to a firm’s commercial decisions and
demonstrate an understanding of the internal and external
forces that affect the strategic decisions of a firm
This assessment will also enable learners to reason and
draw links between concepts learned in the unit.
Description: This 1000-word report analyses a firm’s
internal and external environments through applying a
range of theoretical analytical frameworks.
Topics to be covered: Knowledge and skills from weeks 1
to 4, with emphasis on the identification of possible
strategic issues for a firm and the application of basic
strategy analysis to its market
Extent of Research Required: The extent of research
required for this assessment is significant as it will need
that you research target organsiations and identify, though
academic literature and industry publications, the main
elements of information that will help answer the
assessment question. You will also need to analyse
academic literature and identify areas of relevance to your
own argument to arrive at a conclusion that you can
support.
A Plagiarism Declaration Form must be submitted with all
assessment tasks. The declaration affirms that the work
being submitted is the student’s work, all sources have
been acknowledged, contains no plagiarism and that the
information is not knowingly inaccurate. The submission
of the form also affirms that you have read and
understood the Student Academic Integrity Policy.
In your work, you must acknowledge all references and
source of information correctly, honestly and accurately.
Assessment tasks may be subject to testing using
plagiarism detection software