Formatting: Please submit your exam as a single file with 12- point font, 1” margins, and double-spacing. Be certain to include your TA’s name on your document heading.

Part I. Cumulative Essay [50 points].

Please respond to ONE of the two prompts listed below in a 2.5 – 3 page essay. Be certain to integrate at least FIVE key terms from the course lectures into your answer:

1. Please explain the significance of national selfdetermination in relation to Imperialism, World War I, and processes of Decolonization. Be sure to provide at least three distinct geographic examples in your response.

2. What international organizations arose in response to World War I, and what organizations, moreover, emerged in response to World War II? How effective were these organizations at achieving their stated / charter enshrined objectives?

Part II. Second Essay [50 points].

Please write a second short essay of 2.5 – 3 pages responding to the prompt below. As with the cumulative essay, be certain to integrate at least FIVE key terms from the course: Using three specific geographic examples from lecture, write an essay that explores Cold War tensions between the USSR and the United States. How did these tensions – in terms of ideology, logistics, and war – extend beyond the borders of the concerned superpowers?

Extra Credit (for a total of 2 points): What are Chakrabarty’s four theses? Each correct identification will be awarded ½ a point.

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Brands into consumer evoked sets and must engage in persuasive messaging and other strategies to do so. The evoked set for some categories-for example, mouthwash and toothpaste-were basically one brand. This means that for categories, nominal decision making (choosing one and repeatedly over time) is the norm. Later in the chapter we will discuss the use of sruption strategies for brands in this situation that are not in a consumer's evoked set. I evoked sets for some categories were somewhat large, but that may be due to variety reking. For example, the evoked set for fast food was five brands. However, one can imagine that consumers are loyal to brands of fast-food restaurants within type, but they riety seek or otherwise switch across situations. So, McDonald's may be the harmer alternative, KFC the chicken alternative, Pizza Hut the pizza alternative, Taco Ell the Mexican alternative, and so on. M4 Discussion Pick a product or brand that you believe would require each strategy in Table 15-2 on textbook page 539 (six products in total). Justify your selection. Develop a specific marketing strategy for each (six strategies in total).The six strategies include maintenance, disrupt, capture, intercept, preference, and acceptance. Required Etiquette: Create your Thread at least three (3) days prior to the deadline to allow time for replies.

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