Conduct an in-depth evaluation (using publicly available information) of the Company IBM assigned to you and prepare a 2000-word Innovation Report.

The report will include the following sections:

1.The business case for innovation

Provide justification for prioritising innovation in the organisation. Offer the main findings of your organisational diagnosis.

• Intro / Executive summary: this is the project we are undertaking
• Context and problem statement: assessing the situation, reasons
• Project description: objectives and strategic description of the process
• Benefits: this is what success will look like, solution description
• Expectations: this is what we need from you (key assumptions, resources, funding, authorisation, support)
• Our commitment: this is what you can depend on us for (key deliverables)
• Conclusion
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