When Maria Bellisario became director and CEO of ITALTEL, a state owned telecommunications equipment manufacturer in Italy, the company was in trouble, high losses, large debts, insufficient research and development and an overstaffed unionized organization. Multinational companies had entered the Italian market, but fortunately since ITALTEL was a state owned company, the government was trying to protect it among other domestic companies. Ms.Bellisario took some major steps to turn the company around and to improve productivity. Here are some examples of the new direction;
i. Restructuring the organization into business units which was accomplished through open communication and cooperation with the union.
ii. Leading the company into dynamic management information systems which required retraining of employees.
iii. Developing a programme to upgrade low skilled women in the workforce
iv. Pushing for intra European cooperation with the companies in France, England and Germany.
v. Improving efficiency through innovation of products and manufacturing process.
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