Assessment Item 2 – Project Brief (1750 words)

Students should prepare for project brief aimed at obtaining approval for them to invest the time and effort required to assemble a business case.

The project brief should explain simply and clearly why an idea for realising business objectives warrants further exploration as a potential project.

As a broad guide, the Project Brief might include, for example:

• A statement of purpose (eg “ This submission seeks your agreement to the preparation of a business case for enhancing maritime surveillance by acquiring  hovercraft.”)
• A summary of the relevant background (eg the existing Armidale Class patrol boats are approaching life of type; the new Government is calling for more effective surveillance of Australia’s northern maritime approaches etc etc);
• An indication of what the proposed business case will provide, who will prepare it, by when and what will happen to it;
• The action you are recommending that the addressee take.

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