Analyse an entrepreneur of your own choice – try not to use Richard Branson or many of the well known one’s usually found in main-stream entrepreneurial textbooks…

• Discuss the history, development and growth of the entrepreneur, and what made this person successful;
• Discuss the role of their family and socio-cultural background in the development of their entrepreneurial passion;
• Discuss the type of businesses they developed and the competitive advantage of the business compared to other entrepreneurs;
• Discuss future suggestions for the entrepreneur including different types of businesses or avenues (eg selling their business) they may take.

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