Concerns about global climate change and the greenhouse effect center on rising levels of greenhouse gases, including atmospheric carbon dioxide. Plants use CO2 for photosynthesis, and laboratory studies suggest that increased CO2 levels could cause a rise in photosynthetic activity. However, as one environmentalist noted, “What plants do in environmental chambers may not happen in nature, where there are many other interacting variables.” Strictly from the standpoint of physiological effects, what are some possible ramifications of a rapid doubling of atmospheric CO2 on plants in temperate environments? In arid environments?
You are required to undertake this assessment as an individual. Each student will work on the new consumer product ‘Stan Australia’ that is suitable for review of the effectiveness of its product launch and commercialisation. You need to identify a close competitor to the new product. Your review needs to be undertaken from the perspective of the company introducing the new product and the company producing the ‘old’ product (a close competitor of Stan). In conducting the review, you may examine the product in both the on and off-line environment. It is expected that you will undertake both primary research (which will involve observations of retailing of the product and of consumer consumption behaviour), and secondary research to identify any reviews of the products, or past products in the category, in the media
March 30, 2015
6:16 pm
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