Create a business proposal for ViacomCBS; the idea is that you present a business question to be solved through an analytical tool (Tableau preferred). You must include the literature review on the selected topic or issue to back-up your solutions/ideas (at least 2 peer-review articles).

In order to have a convincing proposal, you need to present good visuals and a mock-up of the analytical tool you are proposing to be developed.

The project proposal should be described in a Word document (a minimum of 1200 words). The Word document should include a title page (containing student’s name, assignment title, course number and title, the current academic term, instructor’s name, and the assignment completion date), as well as a reference page. The Word submission of each project will consist of the following sections:

A. Statement of purpose

Provide a background of the project. Where did it come from? Clarify the business question to be addressed. What is the opportunity/ problem to be solved? What are your goals by proposing this project? How does the organization benefit from this work?

B. Scope of the project

What is the scope of work to be completed in order to accomplish the goal(s) of this project? Identify the key deliverables that will be created through this project. This should include deliverables to support your proposal and may include deliverables created to support the final sponsor deliverable