conduct a critical analysis of a case study from a strategic asset management perspective.

MNG92100 Strategic Asset Management Session 1 2019

 

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Assignment 3

Case Study Critical Analysis

Due Date: 29th of May 2019 9:00 AM

Length: Report: 3000 words maximum. Slide deck: 10 slides maximum. Discussion board: 3 substantial meaningful posts at minimum

Format: Report (Word doc. only), PowerPoint slide deck and audio, Discussion Board posts.

Weighting: 40% of total unit marks

Submission: Through turn it in the Assessment Details section of the unit Black Board site and in the Discussion Board for your tutorial group.

Referencing Harvard (provide appropriate in text citations and a reference list)

Mandatory

1. You must deliver three items:

i. A written business-style report;

ii. A brief (3 to 5 min.) oral presentation (audio) about key aspects of your report embedded in the PowerPoint slide deck (10 slides

maximum); and

iii. A group of collaborative Black Board posts within your tutorial group (at least 3) relating to your assignment.

Note: Failure to submit the audio presentation results in a maximum mark for the assignment of 40%.

MNG92100 Strategic Asset Management Session 1 2019

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The task

Consider the idea that a disaster is the last thing that happens in a series of related precursor events. For a major asset to fail, there could be

contributory aspects of that failure coming from each part of the asset life cycle. Thus, a major asset failure may have its origins in the

requirements definition phase, the design phase and the operating phase. As Asset Managers, we are charged with the responsibility of

safeguarding the community from major asset failure, however, to do so, we must manage risks emerging from every part of the asset life cycle.

In this assignment, you are required to conduct a critical analysis of a case study from a strategic asset management perspective. The combined

written business style report and PowerPoint slide deck with audio must:

1. focus on strategic asset management in an engineering context;

2. demonstrate your critical analysis of a particular case study; and

3. demonstrate your ability to design and articulate an appropriate strategic asset management plan covering the entire asset life cycle.

Hence, you will need to present a critical analysis, explain your chosen methodology and give clear and appropriate advice, based in evidence,

on how as an asset manager you would improve the asset management practices in relation to the chosen case study.

You may choose any suitable case study OR choose from the list of suitable case studies shown below:

• Deepwater Horizon disaster of 2010

• Jnaneswari Express train derailment of 2010

• Samarco Tailings Storage Facility (TSF) failure of 2015

• India Power Blackout of July 2012

• Milwaukee cryptosporidiosis outbreak of 1993

• SEQ Water’s response to the millennium drought

• The asset data management aspect of any of these cases

If you choose your own case study, you must gain the written approval of your Tutor first. You will need to satisfy your Tutor that the chosen

topic has sufficient scope and importance such that the development of a suitable strategic asset management plan would usually be the

responsibility of a dedicated engineering or asset manager.

MNG92100 Strategic Asset Management Session 1 2019

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The combined report and PowerPoint slide presentation

The written report shall be no more than 3000 words. The PowerPoint slide deck of no more than ten A4 slides will contain bullet point summary

text and illustrative diagrams, charts, tables or photographs to maximize communication effectiveness. The slide deck must focus on key issues,

key facts and key points of your conclusion and recommendations.

Format of business style report

• The report is to be written with an Introduction section and then headings and sub-headings that are similar to those which you have

used in your PowerPoint slide deck. Typically, in the written report you would use more sub-headings as you would be providing more

detail in written prose whereas in the PowerPoint slide deck that information might be summarized in dot-point format.

• The objective of the structure is to achieve the best possible communication with the reader. Use headings to ‘sign-post’ what is coming

and to provide a ‘skeleton’ of report contents. Relevant journal articles provide a clue about headings and sub-headings.

• Attach the standard cover-sheet that SCU requires all students to place on the front of all assignments.

• Commence your report with a title-page. The title-page is the front page that all authors put on the reports and submissions that they

write as professionals. The title-page contains a title, plus your name as author and the submission date.

• The Header must contain your name and your student number.

• The Footer must contain the Unit number i.e. MNG92100 and the page number. Page numbering commences after the title-page.

PowerPoint slides

• The PowerPoint slide deck must contain a title page with the title of your paper, your name and student ID.

• Include a summary page to outline the contents of your presentation in bullet point form.

• Introduce your case study in summary format including an illustrative photograph or representation.

• Compose remaining slides to take the audience through all the parts of your report. Insert relevant photos, tables, graphs, and charts.

Audio

• The audio is a communication tool that takes the place of you being able to make a face-to-face presentation. Note: Please do not import

the audio recording from another device such as a phone. We have discovered this audio cant be imported to Turnitin.

• Remember the audio is not a repeat of the content of the written report but is a spoken reinforcement of what you have on your

PowerPoint slide deck. The audio is to bring focus on key aspects of your PowerPoint slide deck and should be shaped to influence the

listener to accept your conclusions/recommendations.

MNG92100 Strategic Asset Management Session 1 2019

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Collaboration posts via the discussion board:

As part of this assignment, you are encouraged to write about your project to other participants within your tutorial group. The objective is for

you to help each other with sources of information. Each post should be substantial (at least several sentences or a paragraph – a single sentence

is insufficient). It should contain meaningful and relevant information that would potentially be of real assistance to the other participants.

Alternatively, the posts could be reflective or probing of another post in such a way that it adds value to a previous post via additional relevant

information or a new interpretation.

• Posts can share sources of information including official reports, inquiries and examinations into the original disaster.

• Posts can also share useful peer reviewed articles about asset management including “Strategic Asset Management Plans” (SAMPs) and

their implementation, asset management strategies for different parts of the asset life cycle, asset management maturity models for

organizations seeking to improve the way assets are managed and asset management strategy for particular industries such as Power,

Water or Rail.

• Participants can seek to recruit like participants by providing information to attract about a particular case study to attract other

participants.

• Another way in which participants can earn marks is to begin the discussion thread in your own tutorial group.

• Yet another valuable contribution is in the form of an intelligent question. Please be aware that a single sentence question is insufficient.

There must be several sentences to frame the context of the question.

• Another contribution to your participants could be in the form of educating your colleagues about how to record an audio in the

PowerPoint slides and to disseminate this information to your colleagues via the discussion board.

• Time will be devoted to making posts in the discussion board at our EMAS classes, so if you aren’t sure how to do it, simply come to an

EMAS class on Tuesdays in room C/5.19.

• A pass grade in this activity will be a minimum of 3 substantial posts but more posts with more meaningful contributions will earn higher

marks.

• Please refer to the marking rubric for detailed grading information.

MNG92100 Strategic Asset Management Session 1 2019

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General

guiding information:

• Start writing early and start posting on the discussion board early.

• Discuss often with your Tutor and your group.

• Ensure that you visit the library for assistance and finding the best possible journals and other materials.

• You must read widely and deeply.

• Focus mainly on the current academic literature i.e. post 2010.

• Please use your imagination by providing graphs, tables, charts, and images.

• References, tables, charts, and appendices are not included in the word count.

• Please review the attached Marking Rubric so that you meet all the requirements.

• Have regard to the ‘Grasp of core unit theory’ marking criteria. For the highest marks for that criteria you must demonstrate deep,

accurate understanding. To be able to go deeply into issues and still stay within the 3000 word limit you must limit the number of issues

upon which you focus and make use of diagrams, tables and figures.

• The English expression Marking Criteria reflects business requirements. Check your work, or have another person check your work, for

errors in grammar and even those mistakes all authors make because they have been working on the same paper for ‘too long’.

MNG92100 Strategic Asset Management Session 1 2019

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MNG93100 Marking Rubric: Assignment 3 (Report)

Excellent

85%‒100%

Very Good

75%‒84%

Good

65%‒74%

Satisfactory

50%‒64%

Unacceptable

0%‒49%

WARNING!

1. Failure to meet the minimum academic references will automatically result in a maximum mark of 40% for the complete assignment

2. Failure to include or do an appropriate audio presentation will automatically result in a maximum mark of 40% for the complete assignment

Response to assigned topic, the understanding of relevant theory, explanation of research methods and audio: (about 80% of total mark for the assignment)

Analysis:

The Assignment demonstrated

exceptional critical analysis

techniques.

The Assignment demonstrated

very good critical analysis

techniques.

The Assignment demonstrated

good critical analysis techniques but

with some errors.

The Assignment demonstrated critical

analysis techniques but with some

errors. could have been improved.

The Assignment Demonstrated little critical

analysis techniques.

Research Method and

analysis tools explained:

Critical and comprehensive

explanation of how the case

was analysed was provided.

Comprehensive explanation of

how the case was analysed

was provided.

Good explanation of how the case

was analysed was provided. Some

key information was missing.

Good explanation of how the case was

analysed was provided. Some key

information was missing.

Little and inappropriate explanation of how

the case was analysed.

Response to assigned topic:

The Assignment responded

directly to the topic and to

every separate part of the topic

in an exceptionally balanced

manner with no irrelevant

material.

The Assignment responded

directly to the topic and to

every separate part of the

topic in a balanced manner

with minimal irrelevant

material.

The Assignment responded directly

to the topic and to every separate

part of the topic in a reasonably

balanced manner. A small amount

of irrelevant material. Some issues

not properly developed.

Overall the Assignment responded

directly to the topic but with some

digressions and irrelevancies. Some

aspects of the topic were not developed

properly. Some less important aspects

may have been overlooked.

Taken as a whole, the assignment did not

respond adequately to the topic. Important

aspects were overlooked and/or much of

the material was irrelevant.

Grasp of core unit theory:

The Assignment demonstrated

deep, accurate understanding

of unit principles and concepts

at a very high level of

sophistication.

Demonstrated deep, accurate

understanding of unit

principles and concepts.

Demonstrated accurate

understanding of unit principles and

concepts, although a little superficial

or flawed in places.

Sound grasp of unit principles and

concepts, perhaps one-dimensional

and superficial in places and perhaps

some misconceptions.

One or more important unit concepts or

principles seriously misunderstood, or no

relevant theoretical framework

established.

5 min Audio presentation:

The Audio Presentation was

clear and explained the slides

in an exceptional manner with

little to no errors.

The Audio Presentation was

clear and explained the slides

in an excellent manner with

some minor errors.

The Audio Presentation was clear

and explained the slides in a very

good manner with some errors and

some key information missing.

The Audio Presentation was somewhat

clear and explained the slides in a

satisfactory manner with some errors

and with but some key information

missing.

Failed to include an appropriate audio

presentation. This has resulted in an

automatic fail by way of a maximum mark

of 40% for the complete assignment.

Technical matters (about 20% of total mark for the assignment): Assignment must be in Font 12, 1.5 Spacing, and Times New Roman

Structure and English

expression:

The Assignment was very

comprehensive and had

excellent structure with no

errors.

Spelling, syntax and grammar

completely correct.

The Assignment was

comprehensive and had very

good structure with some

errors.

Spelling, syntax and grammar

generally correct although

there were two or three minor

errors.

The Assignment had good structure

and appropriate content but with

some errors.

Spelling, syntax and grammar

generally correct although there

were more than three minor errors.

The Assignment consisted of suitable

information, had generally suitable

structure although some aspects could

have been improved.

Spelling, syntax and grammar

acceptable but there were frequent

minor or serious errors.

The Assignment did not have suitable

structure and information.

Unacceptably high number of minor and/or

numerous serious errors in spelling,

syntax and/or grammar.

In-text referencing:

Harvard referencing system

used with 100% accuracy.

Harvard referencing system

used with high level of

accuracy.

Harvard referencing used correctly

although with some errors.

Harvard or APA referencing used

correctly although with some significant

errors.

No referencing or many serious errors in

using Harvard or APA referencing.

MNG92100 Strategic Asset Management Session 1 2019

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Reference list:

Reference list comprehensive

and had no errors.

Reference list comprehensive

with no omissions but some

minor errors.

Reference list had one or two

omissions and/or significant errors.

Reference list had more than two

omissions and/or significant errors (but

a small number).

Reference list had numerous errors and/or

omissions (or is missing).

Academic Journals:

Assignment was supported

with appropriate peer reviewed

academic journals (12

minimum from 2013 to 2019)

and other quality sources.

Assignment was supported

with appropriate peer

reviewed academic journals

(10 minimum from 2013 to

2019) and other quality

sources.

Assignment was supported with

appropriate peer reviewed

academic journals (8 minimum from

2013 to 2019) and other quality

sources.

Assignment was supported with

appropriate peer reviewed academic

journals (6 minimum from 2013

to 2019) and other quality sources.

Assignment was not supported with the

minimum number of appropriate peer

reviewed academic journals. Failure to

meet the minimum for academic

references will automatically result in a

maximum mark of 40% for the complete

assignment.

Discussion board posts: At

least 10 substantial posts.

Mature reflection and probing

of others posts. High quality

contribution to the community.

There were at least seven

substantial and meaningful

posts to the discussion board

with reflection and probing on

others posts.

There were at least 5 substantial

and meaningful posts to the

discussion board.

There were at least three substantial

and meaningful posts to the discussion

board.

There were less than three substantial and

meaningful posts to the discussion board

 

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