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State true or false:

 

(a) The manufacturers while setting product price for international markets have to be extra careful as the strategy to reach the right price can spell success or failure in the international market.

(b) International marketing firms can be successful in formulating the right price combinations

in various markets only if they are aware of the international consumers’ differences in their propensity to pay.

(c) Volumes definitely play a large role in making an international business viable and

sustainable.

(d) Skimming the Cream Pricing Strategy is based on the assumption that a firm will like to

take advantage of having been first in the international market to introduce an innovative product.

(e) Market Based Pricing Approach means the manufacturing firm must charge from the

international markets what the market can bear.

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