Outline and describe the entertainment components you would employ

for the following events, including why you have selected them and how

they support the structure of the event experience. Explain the logistical

requirements associated with each act or component and how these will

be incorporated into your overall event plan.

1. You have been contracted to coordinate the groundbreaking for a

new casino, and the owners want something new and exciting

(they have already seen the dancing bulldozers) to ensure that this

ceremony gets media coverage and impresses their stockholders.

2. Your local convention center has decided to produce a New Year’s

Eve celebration with dancing and dining to raise ticket revenue

and show off the center to its local market. You have been asked

to design and coordinate the party. There are five large function

areas to highlight, and the center wants to attract attendees from

all markets in your area.

3. A sporting goods gate show (an exposition open to the public with

an admission charge) has asked you to coordinate entertainment

and activities to attract new exhibitors and increase attendance at

its annual exposition. In particular, it is important to attract new

and younger customers to revitalize the reputation of this show,

which has come to be seen as just a camping and fisherman’s show.