1.While selecting middlemen specific country reference criteria will include
(a) Availability of channels in the target market
(b) Legal and statutory requirements of home and host country
(c) Specific product and service requirements
(d) Specific marketing mix requirement
(e) All of these
2. Explain who will you employ for distributing your fast-moving consumer products in a foreign country and why. 3. Explain what criterion you will refer to while selecting middlemen abroad for industrial products manufactured by your company.4 . Briefly discuss the components of global logistics. 5. What is global sourcing? Discuss briefly challenges to global sourcing
