1. Compare the price of Canon and Sony camera models (similar models) and discuss the pricing strategy of these firms. 2. What are the forward and reverse parts logistics? How has Redington been able to implement the system successfully?
3. From the above case, identify three core services models that Redington provides to
Customers4. Distribution establishes channels that
(a) Handle physical flow of goods and related services
(b) Facilitate the transfer of ownership
(c) Handle backward flow of the price of the goods
(d) Handle the flow of information about the product performance and the customer feedback
(e) All of these
