A company offers a cloud-sharing service aimed at consumers, including a free level of service to all, as well as higher paying levels.

A company offers a cloud-sharing service aimed at consumers, including a free level of service to all, as well as higher paying levels. Currently, they offer a relatively low level of free service hoping that people will readily see the need for a higher fee-based level. It decides to run an experiment, offering to some extent a higher level of free service hoping that more people will become engaged users and will upgrade. For several weeks, customers are offered either “low” or “high” levels of service, on a random basis, and then the number of upgrades over the next 3 months is tracked. Here are the results:

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(a) Calculate the difference between the two conversion rates

(b) Specify a resampling procedure to test whether the difference in the conversion rates might have arisen by chance

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You work for a company that develops and markets crew planning and optimization software and provides training and consulting in this area for the airline industry.

You work for a company that develops and markets crew planning and optimization software and provides training and consulting in this area for the airline industry. Currently, the firm is….

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Following a critical analysis of the data, two themes emerged: (i) education for sustainable development; and (ii) sustainable agriculture. The theme of Education for Sustainable Development (ESD) has been presented….

Are there any productivity concerns with allowing employees to use their personal devices at work?

When Saman Rajaee resigned from his sales position at Design Tech Homes in Texas, he wasn’t prepared for the next move the company made.89 He used his personal iPhone to….